Streaming TV programming for kids embraces iconic brands

Sesame street

NEW YORK (AP)- When Apple started to think about what kind of children’s programming it wanted to stream, it doubled down on the letter S — Snoopy and “Sesame Street.”

Apple TV Plus unveiled its slate of kid and family shows to The Associated Press, with prominent roles played by Charlie Brown’s beagle and puppets from the famed Sesame Workshop. Subscribers will get “Snoopy in Space” shorts as well as episodes of “The Snoopy Show.” They’ll also get two series from Sesame: the live-action preschool-aimed “Helpsters,” which mixes human actors and puppets, and “Ghostwriter,” a live-action fantasy series.