Rotary Lights setup begins at Riverside Park

Annual event is bringing 3-million lights with it

As the temperatures continue to fall, a well known local tradition is on its way back.

Setup began for the annual Riverside Park Rotary Lights Display, bringing more than 3-million lights with it. The setup began a week earlier than normal this year, with the tree going up on Saturday.

The Rotary Lights president says that the number of people who volunteer to setup each year really shows how loved the tradition is.

“The people that respond in the La Crosse community are phenomenal. Now I think we’re sitting on top of 114 applications right now of non-profit groups that want to participate. I’m hoping we can find jobs for all of them, I’m not sure we can, but it represents well over 3,000 volunteers for the community so there’s really nothing else quite like it,” said Rotary Lights President Pat Stephens.

While it is free to see the lights they do ask that you bring a non-perishable food or small cash donation. All donations go to local food pantries.