Hula Hustle raises money to help fight cancer

5k run/walk celebrates survivors, remembers those that lost

A 5k run/walk in La Crosse is celebrating those that have beaten cancer, and remembering others that lost to the disease.

The American Cancer Society Hula Hustle 5k brought cancer survivors, friends, and family together on Sunday. The event is a pledge-based run/walk and participants can choose to take part in a competitive timed 5k.

One cancer survivor says the support they are able to give each other is an amazing thing.

“Probably all of us are affected by cancer in one way or another so, you know, it hits home for a lot of people and it’s just incredible to see that this many people here to help support and find a cure. You know, it’s not just finding a cure, it’s helping with the little things too that you don’t even think about,” said Hula Hustle 5k Honorary Chair Nikki Pfeifer.

More than 500 participants showed up for the event, coming from as far as Florida.

The American Cancer Society is hoping to raise about $60,000 at Sunday’s event.

“It’s awesome to see the community come together for one reason, and to fight cancer, and we invite all of the area cancer survivors to come out,” said American Cancer Society Community manager Lori Francis.

All of the raised funds will help provide programs, services, and research to find a cure. If you would like to donate to the American Cancer Society, or to find out about future events, you can go to their website