Couleecap offers Revolving Loan Funds to rural businesses

Funds are for businesses who have been adversely impacted by the Covid-19 pandemic.
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LA CROSSE, Wis. (WKBT) – Couleecap is offering revolving loan funds to businesses in rural parts of its service area for those adversely impacted by the COVID-19 pandemic.

Businesses who have suffered severe economic injury as a result of being forced to close or operate at an extremely reduced capacity due to preventative measures put in place by Governor Evers’ recent “Safer at Home Order” or previous directives will be given precedence. These USDA funds can be used to finance payroll (including paid sick time for employees), fixed expenses, or provide equity to businesses leveraging other relief resources. Businesses who have been forced to close and/or lay off or reduce the salary of employees will have options to take advantage of zero interest and deferred payments.

Couleecap asks applicants to furnish a comprehensive business plan, past sales data, information on other outstanding debt, and other documentation as necessary. Funds are limited and may vary based on the location of the business. Eligible businesses for the revolving loan fund must be small or emerging businesses in a rural area as defined by the United States Department ofAgriculture.

Eligible businesses in Couleecap’s service area will be located in Vernon, Crawford and Monroe Counties.

Interested applicants may contact Aaron Reimler, Couleecap Business & Income Developer, at 608-797-5746 or email More information is also available on Couleecap’s website.