Coulee Council on Addictions moves into new recovery center on Ferry Street
LA CROSSE, Wis. (WKBT) — — Volunteers are rolling up their sleeves and helping Coulee Council on Addictions move to it’s new facility.
CCA has spent its last 50 years in a two-story building on the corner of West Avenue and Jackson Street.
The organization is transitioning to its new $2.9 million building just a few blocks away that provides a lot more space and lighting to create a much more positive environment.
Officials said there’s a growing need for addiction services in our community.
“This is something that we have always talked about and now it’s happening. It’s kind of surreal,” said Rita Von Haden, who has worked for Coulee Council on Addictions for 12 years.
“We are that first call that a lot of people who just don’t know where to go or what to do,” Von Haden said.
The organization’s old building has taken its final breath.
“We didn’t have accessibility to the basement for everybody,” said Cheryl Hancock, executive director of Coulee Council on Addictions.
Alongside Ferry Street, a new 13,000 square-foot structure awaits the next chapter of addiction recovery in La Crosse..
“We are really, really pleased with the outcome of the building,” Hancock said.
She said they weren’t sure this was possible because of how some people view those suffering with addiction.
“They think they bring it on themselves. They think it’s a choice,” Hancock said. “We weren’t sure if people would understand and realize that it was a real disease that people are struggling with.”
However, the community embraced the idea.
“The response was wonderful, it was tremendous,” Hancock said. “It took a community effort to get us to this place and we are just ecstatic that we are able to move into such a positive place.”
Van Haden said the building provides endless opportunities.
“Beautiful is about all I can say,” Von Haden said. “There’s room for us to grow. We have everybody on one floor now.”
The new building will offer two new full-time recovery coaches to find new solutions for people in search of answers.
“They will ask questions such as, Where are you at now? What have you tried? What has worked what hasn’t worked? Then let’s go in this direction to figure out what we can do more,” Von Haden said.
Hancock said this will improve their ability to bring services to everyone.
“This will provide an opportunity to serve everybody of all abilities who are seeking long term recovery,” Hancock said. “It’s been a community effort all along.”
The new facility will be known as the Coulee Recovery Center and it will be ready for services Tuesday afternoon.
The Coulee Recovery Center will have a ribbon-cutting ceremony on Aug. 9. It also marks the 50-year anniversary of Coulee Council on Addictions being incorporated.
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