Campaign to improve mental health care reaches one year

Campaign to Change Direction one year into five year plan

A local campaign is ensuring those who suffer from mental illness find the help they need.

Logistics Health Incorporated in La Crosse started the ‘Campaign to Change Direction’ last year, pledging to better understand the signs of mental illness and depression. Trane Company in La Crosse has also joined the cause.

The campaign is one year into its five year plan.

The organization creates relationships with care givers, like the La Crosse Mental Health Coalition and Great Rivers 211.

“It gives us the language and it helps us to identify those symptoms in one another that really are important that we need to address. So that’s the big takeaway from the Campaign to Change Direction. Let’s get rid of that stigma surrounding mental illness and mental wellness and feel free to talk to one another and show that we care,” said Riverside Corporate Wellness Operations Manager Teresa Pulvermacher.

With increased awareness the hope is people will better notice those struggling with mental illness and point them in the right direction.