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Nearly $240,000 dropped in Salvation Army's Red Kettles

Organization still short of its goal

LA CROSSE, Wis. (WKBT) - The Salvation Army's Red Kettle Campaign raised more money this year than last, but it's still short of its goal. 

As of Friday, $239,792.68 was dropped into the buckets this season. That's about $14,000 short of the goal, but doesn't include the Ho-Chunk nation's donation from the first Match Day

The money makes up about one third of the non-profit's budget and it covers every program from serving meals to providing a place to sleep at night. 

"Just five dollars will buy a person one night's shelter and a hot shower in the morning, so just a small donation like that will be a huge thing to somebody else," said Salvation Army's Public Relations and Development Director Julie Nelson. 

The campaign as a whole doesn't end until January 31. Right now, they're about 75-percent of the way towards the goal. 

A special donation match event began on Thursday and goes through the end of the year. A community member who wants to stay anonymous says he or she will match up to $5,000 donated Thursday through December 31. 


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