There is a long list of attractions drawing people
to our area at all times of the year .
and tourism is vital to our local economy.
The city of La Crosse and the city of Onalaska both
have their own departments promoting tourism in their
but now the two .
along with a few other local towns .
want to work together to promote our area.
New at 6 .
News Eight's Kyle Dimke joins us now with more..
Mike and Lisa .
Onalaska and La Crosse do things a bit differently
when it comes to promoting tourism.
But both mayors feel like a collaboration could cut
Next week they'll create a committee .
with representatives from La Crosse .
West Salem .
and the Town of Campbell .
to look at the posibility of joining forces to promote
tourism in La Crosse County.
When tourists come to town...
JC: 3- they don't know where Onalaska ends and La
Crosse begins and they don't care
And if tourists view the cities as one .
why shouldn't tourism be promoted as one?
JC: 12- I think we're much, much stronger together
than we are seperate
TK: 4- It think it makes us more efficient, spending
our dollars more wisely and a lot more effective
The idea looks good on paper .
but both cities handle tourism in a different way.
JC: 8- Right now our tourism is part of the city and
their's is seperate from the city
which is why a committee .
appointed by both mayors .
will take a closer look at the pros and cons of becoming
JC: 5- They're going to come back with recommendations
on if this makes sense and how it makes sense
Both mayor Chilsen and mayor Kabat realize though
there is a lot for the committee to examine.
TK: 9- the governance of how this entity would be
JC: 7- How are we going to deal with staff?
TK: 9- where it's going to be located?
JC: 7- How is it going to be financed?
TK: 9- whats the budget look like?
But both mayors believe a joined effort .
could save or even increase the tourism budget.
TK: instead of having to spend for multiple different
marketing pieces we can consolidate the whole effort
to brand the whole area
JC: 15- the way to increase that budget is to put
heads in beds and we're stronger together than we
We will put more heads in beds and that means our
budgets will go up.
Reporting in La Crosse County .
Kyle Dimke .
Mayor Tim Kabat says the ultimatre goal would be to
make La Crosse County the number one tourist destination
in the Midwest .
and says this is a step in that direction.
A committee is expected to be put together next week
they will have 2-3 months to look at this idea.
Then all involved municipalites will vote on whether
they like the idea.